First-ever lipstick blending bar at sea revealed – just take this cruise

Holland America Line has unveiled a new beauty experience at sea with the launch of its first lipstick blending bar.

The new Blend Bar offers guests a hands-on session with expert beauty consultants, guiding them through the process of creating their own custom lipstick or gloss.

Which Holland America Line ships is Blend Bar on?

Currently available in the beauty section of the onboard shops on Nieuw Statendam, Eurodam, Westerdam, Oosterdam, Zuiderdam, Volendam and Zaandam, the experience will roll out across the remaining Holland America Line (HAL) four ships in the fleet by mid-November.

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How does the HAL lipstick blending bar work?

Guests can choose from more than 30 premium pigments, four finishes and over 20 signature flavours to design their perfect shade. Working alongside a consultant, they can craft a completely bespoke hue, recreate a discontinued favourite or create a colour to complement a specific outfit. Lipsticks can be finished in butter, crème, matte or gloss.

Once the shade is mixed, the formula is melted and poured into a lipstick mould or gloss tube, and guests can even name their creation – with the label printed directly onto the packaging. Each guest receives their personalised lipstick or gloss along with a formula card listing the selected ingredients for future reference.

The products are made using ingredients free from parabens, sulphates, phthalates and GMOs. They’re also cruelty-free, gluten-free and vegan, with added antioxidants and SPF protection.

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How much are HAL Blend Bar lipsticks?

Prices start at $65 for a custom lipstick or liquid matte, and $60 for a gloss.

Carole Biencourt, vice president of onboard revenue for Holland America Line, said: “Today’s travellers are looking for more than just a holiday – they want exclusive experiences like Blend Bar that feel personal, immersive and meaningful.

“We’re excited to launch the first lipstick blending bar at sea, where our beauty-loving guests can express themselves and create a unique souvenir of their time on board.”

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