flag-UK
Sign up to our newsletter
Shopping

Cunard reveals sneak peek into new Queen Anne’s famous names

Cunard has revealed exciting details about the retail experiences onboard brand-new upcoming ship Queen Anne.

Cunard has three months to go until the launch of its latest ship Queen Anne – and today released an inside look into the enhanced shopping experiences awaiting guests.

Sneak peek: Queen Anne retail experiences

The renowned luxury cruise line has unveiled a distinctive collection of 115 household brands set to grace the Cunard ship, including well-known names like watchmakers Bremont and the beauty division of French fashion house, Chanel.

Among these brands included in Queen Anne’s shops, 27 mark first-time partnerships for Cunard, introducing Hugo Boss, Raishma, Chapel Down, Whittard and 886 Royal Mint. Garrard, the UK’s first official crown jeweller, will establish its first-ever boutique on a Cunard ship with Queen Anne.

In collaboration with Walpole, the official sector body for British luxury, Queen Anne’s redesigned retail spaces, crafted by French interior designer Sybille de Margerie, promise a new era of retail therapy at sea. The layout features meandering pathways – facilitating intuitive exploration and seamless connections between shopping categories.

The ship’s retail spaces, designed for up-close experiences, will include light-filled boutiques with sea views, housing coveted jewellery, clothing, accessories and gifts. Special sections will showcase pre-loved accessories from designer names, adding a touch of sustainable indulgence to Queen Anne’s shops.

 

– READ MORE: Cunard reveals Queen Anne shore excursions – 

Cunard Queen Anne shops

The Grand Lobby Boutiques [main image], the pinnacle of retail indulgence, hosts the first-ever Garrard fine jewellery boutique at sea, the Queen Anne’s Cabinet of Curiosities, and the Experience Lounge.

The Cabinet of Curiosities [above], a novel concept, exhibits 38 display cases with curated treasures from various luxury brands, celebrating the style and intrigue of travel. This immersive gallery displays collectables, jewellery, fashion and art from Cunard’s partner brands – such as Chanel and Bremont – alongside never-before-seen treasures from the cruise line’s archives.

The Experience Lounge [below], where retail intertwines with food and drink, enhances activations and events in a stylish setting. Here guests will find a dedicated Shopping Host, a unique role in the Cunard fleet, offering extensive knowledge and a rewarding retail experience for those eager to browse Queen Anne’s shops.

Moreover, a personalisation desk will allow guests to add a unique touch to purchases through engraving, embossing and more.

 

– READ MORE: Cunard shares exciting details about entertainment in 2024

Where will Queen Anne sail?

Queen Anne’s maiden season includes itineraries to the Mediterranean, Scandinavia, the Canary Islands and the Norwegian Fjords, encompassing over 60 destinations in 16 countries and exploring Europe’s ancient cities.

Katie McAlister, President of Cunard, commented on the latest inside look by the line: “Luxury ocean travel is all about escapism and being immersed in a world full of unique and enriching experiences. It’s a philosophy we are passionate about bringing to life with our new ship Queen Anne, which is why we are all so excited about her elevated retail offering.

“Nowhere else will travellers be able to find such a beautifully curated collection of luxury brands at sea, or learn about heritage brands in such an engaging way as with Queen Anne’s Cabinet of Curiosities.”

 

– READ MORE: What you need to know about Queen Anne

Published 29.02.24